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In the News, 2nd edition
The Practice of Media Relations in Canada |
| William Wray Carney |
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| Are you or your organization going to be in the news? Do you want to be in the media spotlight and do you know how to deal with it?
In the News provides an introduction to media relations in Canada, from a practical and philosophical approach. Grounded in the latest research on how to work with media, it explains current media practices and demonstrates how to take a proactive, planned approach to dealing with media.
First published in 2002 to wide acclaim from media and academia alike, the second edition is revised and updated containing two new chapters that outline emerging trends in media relations as well as connecting larger issues in media to its role in modern society. |
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| ISBN: 978-0-88864-495-4 |
| Price: CND$ 26.95, USD$ 26.95, £ 14.99 |
| Discount: Trade |
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| Publication Date: February 2008 |
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| Reviews |
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"The media has a tremendous impact upon the people, and as they say, with great power comes great responsibility. Now in a newly updated and expanded second edition, In the News: The Practice of Media Relations in Canada is an in-depth study of the relationship between the media and the people in the nation of Canada. A scholarly and complete examination now in an updated second edition, "In the News" is an excellent read for anyone interested in the status of the media in modern society. An ideal choice for community library social issues collections focusing on Canada.”
Bookwatch, August 2008 |
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